FESTI Wines is a fun and quaffable wine product produced in California by Lanza&Co.
We generated the name Festi – gave it a most unconventional and unexpected hand drawn, yet clean, colloquial twist, in both word and style.
We applied bold, bright and fresh colour palettes to the brand to match the SKU’s. The concept was to communicate that this is a wine for the young that wish
to be festive and celebratory, not serious, as this is a good quaffable, cool wine.